ISSON has created an indelible market niche with frames that strike just the right note of quirkiness combined with the unexpected, resulting in collections that are quintessentially avant garde.

ISSON’s optical collection sees a character driven aesthetic that is largely inspired by contemporary European architecture and industrial design. Leading architectural proponents including Zahid Hadid, Achille Castglioni and Dietmar Rams, alongside the furniture designs of Franco Albini, remain favoured reference points. The convergence of their influences, alongside the properties of various materials used in ISSON’s optical collection, result in eyewear designs that are as striking and playful as they are intelligent and functional.

The 10th anniversary sunglass collection introduces designs fitted with flat aspheric sun lenses which deliver a distinctive reflective quality. Custom made hinges which superbly fuse form and function take ISSON into the next decade of eyewear design exploration.

While form and function remain at the forefront of the ISSON design process, their desire to push boundaries in terms of shape, colour and texture have resulted in character defining frames which are as collectable as they are wearable.

By challenging expectations in eyewear design from the onset, ISSON continues to earn high praise and an increasingly global profile which now sees both their sunglass and optical collections available in over 26 countries, including the leading design capitals of Milan, Paris, Tokyo, London and New York.